new metaphors are needed more than ever to help people navigate in today's team-based global world

The Collaborator: Discover Soccer as a Metaphor for Global Business Leadership, won the prestigious 2009 Axiom Business Award – Bronze Medal, in the Category of International Business / Globalization.  

The Axiom Business Book Awards are the largest and most respected critical guidepost for business books in today's new world of publishing. Previous medalists include Nobel laureate Robert Shiller, former U.S. Secretary of State Condoleezza Rice, Pulitzer Prize winner Doris Kearns Goodwin, philanthropist and investor Raymond Dalio, as well as many other business and thought leaders.

The Axiom Business Book Awards are intended to bring increased recognition to exemplary business books and their creators. Axiom Award winning books are listed by their Gold, Silver, and Bronze medal designations across twenty-five categories ranging from General Business/Economics to Leadership to Business Ethics, for example. To learn more, go to: www.axiomawards.com

"Winsor Jenkins has written an engaging and readable book that accurately describes the importance of global collaboration in today's marketplace.  His use of soccer as a metaphor for conducting business is persuasive, especially his presentation of why soccer is a more apt descriptor for business than is American football."    -  Oren Harari, New York Times best-selling author of The Leadership Secrets of Colin Powell

"Metaphors are magic.  When they grow into well-crafted allegorical stories, as the one Jenkins provides in this inviting narrative, then the magic has the power to enhance your comprehension even beyond the limits of the storyteller.  This allegorical story conveys a business truth that is more powerful than trade negotiations, more effective than tariff regulations, and more central to the global marketplace than international politics."     -  Ron Crossland, Chairman, Bluepoint Leadership Development and co-author, The Leader's Voice

"As the business world has been elevated to a global perspective the old 'command and control' paradigms are much less effective for virtual, and geographically dispersed, teams.  Winsor's book provides a clear, and compelling, case for a new way of leading.  Using the world's most popular sport as a metaphor, he provides essential instruction in an entertaining and easily digestible format. This book is an absolutely essential read for the 21st century managers."     -  Bruce E. Griffiths, CEO, Organization Systems International ​

"If a picture is worth a thousand words, then a metaphor is worth a thousand pictures.  Winsor Jenkins has applied the metaphor concept perfectly in his new book, The Collaborator.  It is a well-crafted story about a global organization and its management team in which he illustrates an in-depth knowledge of leadership in the ever changing, competitive, environment we work in today.  The fact that he uses a concept that is widely accepted internationally only serves to make the lessons easy to understand and most important easy to recall.  Best for me, I read and enjoyed it in one plane ride."    -  John P. Hoskins, President & CEO, Advantage Performance Group, Inc.

​"The Collaborator may well be that 'tipping point' for helping people and organizations better understand and connect with the global business world - where the nature of the global game is filled with constant change - calling for the kind of teamwork and team play described by Jenkins.  His ability to weave a series of operating principles and complimentary business competencies into a 'Collaboration Code' - using the global game of soccer - offers a fundamental redesign for leading in today's global economy."​         -  Jim Sutton, Director, Global Organization & Leadership Development, Nike